CRM – Content Management Systems

Managing your customers – their contact information, interests, travel history and opportunities can make or break your business. Matching the right customer with the right offer at the right time is the only real way to insure your business’ success.

But how do you decide which option is right for you? This class explores, compares and contrasts the differences between industry specific systems like ClientBase+ and ClientEase and options such as BatchBook, Highrise and Salesforce.  Each has pros and cons, but definite advantages depending on your needs.

Also included in this class is access to a matrix of research and information – updated as new discoveries are made.

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