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	<title>TravelWebMarketing&#187; Social Networking</title>
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	<link>http://travelwebmarketing.com</link>
	<description>Search &#38; Social Marketing, Website Content, Lead Generation &#38; Advertising</description>
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		<title>Social Networking: Defined</title>
		<link>http://travelwebmarketing.com/social-networking/social-networking-defined</link>
		<comments>http://travelwebmarketing.com/social-networking/social-networking-defined#comments</comments>
		<pubDate>Sat, 06 Sep 2008 01:27:21 +0000</pubDate>
		<dc:creator>Chelle Honiker-Yarbrough</dc:creator>
				<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[travel agents marketing 2.0]]></category>

		<guid isPermaLink="false">http://travelwebmarketing.com/?p=118</guid>
		<description><![CDATA[In this new era of marketing the active buzzword is &#8220;social networking&#8221;. It is everywhere, cleverly disguised with names such as web 2.0, the new &#8216;net or social marketing. It&#8217;s really very simple. It&#8217;s connecting with others. If you&#8217;re a business then you hope that connection is a lead or a booking. The methods are [...]]]></description>
			<content:encoded><![CDATA[<p>In this new era of marketing the active <a href="http://en.wikipedia.org/wiki/Buzzword">buzzword</a> is &#8220;social networking&#8221;. It is everywhere, cleverly disguised with names such as web 2.0, the new &#8216;net or social marketing. It&#8217;s really very simple. It&#8217;s connecting with others. If you&#8217;re a business then you hope that connection is a lead or a booking. </p>
<p>The methods are varied. MySpace is popular, but I find it fairly useless for business. Personally, I prefer Facebook. I also use Twitter, which is a microblogging program that&#8217;s gaining every day in use and popularity. Getting started is the hardest part, but well worth it.</p>
<p>The main thing is this: the real purpose of the Internet was to connect. Websites were fairly impersonal and one-sided. The new era is more of a conversation. In that spirit, I ask you&#8230; what programs do you use and how?</p>
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